Wine Pairing

I forgot to tell you about one of the projects I worked on this year — that might come in handy for your online party planning.

It’s a text-messaging wine pairing tool.

Text your food to #411511 and you’ll get a text message back that pairs wines from my company’s portfolio with your food. The results are most likely easy to find, even available in your grocery store.

My brilliant co-workers devised a very clever pairing matrix, first referencing flavor and then protein — and an 80% word match algorithm. Then, if it STILL isn’t in the database, an actual wine expert goes in and manually pairs the food with wines for the next time someone enters that food. The more we use it, the bigger and more accurate it gets.

It’s awesome.
And could help you plan your next party.

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